Children’s Book Fair,
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About the event
We are pleased to invite your company to partner with Author Central Station and the American Dream Mallas a corporate sponsor of the Summer Reading’s Children’s Book Fair taking place in May at the American Dream Mall in New Jersey, one of the country’s largest and most dynamic retail and entertainment destinations.
This family-focused event will celebrate literacy, creativity, and imagination by bringing together children and young adult authors, illustrators, educators, and families for a full day of book signings, interactive readings, guest speakers, children’s activities, and giveaways. The fair is designed to attract parents, teachers, caregivers, and children, creating a vibrant, high-traffic environment that aligns perfectly with retail brands committed to community engagement and family experiences. We will also honor local educators to increase participation from local schools.
Why should you sponsor?
As a sponsor, your company will benefit from:
High-visibility brand exposure to thousands of mall visitors and event attendees
On-site promotional opportunities, including signage, booth space, and branded activities
Recognition across event marketing, including digital promotions, social media, and printed materials
Meaningful community impact by supporting childhood literacy and education
The American Dream Mall’s unique blend of shopping, entertainment, and tourism ensures strong foot traffic, making this event an exceptional opportunity to connect directly with families in a positive, memorable way. Its proximity to New York also increases cross-state traffic.
Edward MulraineEdward Mulraine is the founder and CEO of Author Central Station, a marketing platform for self-published authors and independent publishers to showcase their books on-site and in person at malls. Edward Mulraine is a four-time self-published author and educator. He loves hiking, biking, and long drives. A father of four, including a two-year-old, he believes that the power of reading is fundamental and essential, especially in paperback and hardcover books.
Contact the Organizer Contact the OrganizerMore Info
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2501-5000 attendees expected
32% Male Attendees
68% Female Attendees
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Contact the Organizer
Select a Package
3 available packages from US$-5000 to US$15000
https://www.sponsormyevent.com/childrens-book-fair-east-rutherfordGOLD SPONSOR Investment: $5,000 – $7,500 Ideal for: National retailers, toy stores, apparel, food & beverage Benefits: • Prominent logo placement on event signage • Booth or activation space near the main event area • Pre- and post-event social media recognition • Logo featured on event website • Opportunity to distribute branded giveaways or coupons • Verbal recognition during the event • Option to promote same-day in-store offers
5 available
SILVER SPONSOR Investment: $2,500 – $4,000 Ideal for: Mid-size retail tenants and family-oriented brands Benefits: • Logo placement on shared sponsor signage • Table or display space • Inclusion in digital promotions • Logo listed on event website • Opportunity to include promotional materials in gift bags • Social media thank-you mention
5 available
TITLE SPONSOR (Exclusive) Investment: $10,000 – $15,000 Ideal for: Anchor stores, flagship brands, entertainment venues Benefits: • Exclusive recognition as “Presenting Sponsor of the Children’s Book Fair.” • Largest logo placement on all event signage and promotional materials • Brand mention in all press releases and media outreach • Premium booth placement in the highest-traffic area • Opportunity to host a branded activation, kids’ activity, or giveaway • Verbal recognition throughout the event • Educator Awards Sponsor • Logo featured on event website and social media promotions • Option to offer in-store promotions or bounce-back offers to attendees • Inclusion of branded materials in event gift bags
5 available
Confirmed Sponsors
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