Ishq Sufiyana Baithak,

About the event

Celebrate Valentine’s Day in the most enchanting way as Shree Radha Krishna Events (SRK EVENTS) brings to Dubai a night of pure musical magic — ISHQ SUFIYANA Baithak. This specially curated evening blends the intimacy of a Love Bird with the modern charm of soulful Bollywood romance, creating an atmosphere designed to touch the heart.
Prepare to be mesmerized by the spellbinding voice of Arsh Mohammed, the critically adored playback singer who gained nationwide acclaim through his standout performances on Indian Idol and Zee Sa Re Ga Ma Pa. Known for his velvety vocals, deep emotional expression, and masterful command over Sufi and romantic genres, Arsh has carved a dedicated fanbase across India and the Middle East.
With performances that often go viral for their sincerity and technical brilliance, 
Joining him his band Arsh Ka Sufisthan, a collective of talented musicians known for their exceptional live synergy, traditional Sufi instrumentation, and ability to transform any venue into an immersive musical sanctuary. Together, they promise a journey that moves effortlessly from soothing qawwalis to heartfelt love ballads that resonate with every listener.
This exclusive evening is proudly crafted by Shree Radha Krishna Events (SRK EVENTS)— a reputed name recognized for organizing premium cultural, musical, and community driven events in the UAE. With a legacy of delivering high-quality productions, artist-led showcases, and soulful experiences,
On 14th February, the beautiful ambience of Radisson RED, Dubai Silicon Oasis, will be transformed into a romantic haven — dim lighting, warm aesthetics, and a carefully curated Valentine’s setting. Expect live alaaps, nostalgic melodies, iconic Bollywood love songs, and Sufi hits that echo with depth and devotion.
Whether you’re celebrating with someone special or simply indulging in the magic of live music, ISHQ SUFIYANA Baithak offers the perfect Valentine’s escape — heartfelt, elegant, and unforgettable.
 

Why should you sponsor?

Ishq Sufiyana is rooted in love, romance, and soulful music—emotions that audiences deeply connect with. Sponsoring this event lets brands associate themselves with authentic love, cultural richness, and timeless romance, not just advertising noise.Valentine’s Day is a premium marketing moment. Supporting a love-themed concert gives sponsors natural relevance, higher engagement, and better recall compared to generic promotions.Sufi music carries elegance, depth, and tradition. Associating with Ishq Sufiyana elevates the sponsor’s image as a patron of art, culture, and meaningful experienceFrom Title Sponsor to Experience Partner, brands can tailor their presence—naming rights, couple contests, proposal moments, gifting zones, or exclusive audience interactions.

shree radha

We are pleased to introduce SRK Events, a professionally managed event organization with over 5 successful years of experience in conceptualizing, planning, and executing memorable cultural, musical, and entertainment events. Our journey has been driven by creativity, commitment, and a strong belief in delivering high-quality experiences that emotionally connect with audiences.

Over the past five years, SRK Events has successfully organized a wide range of programs including live music concerts, cultural festivals, devotional and Sufi events, celebrity shows, themed celebrations, and large-scale public gatherings. Each event reflects our dedication to excellence, strong audience engagement, and seamless execution.

Our strength lies in:

• A strong and loyal audience base

• Professional event planning and on-ground management

• Strategic marketing through digital promotion, social media reach, and influencer collaborations

• High visibility branding opportunities for sponsors

• Clean, family-friendly, and culturally rich event concepts

We work closely with our sponsors to ensure maximum brand exposure, positive brand association, and measurable returns. From stage branding and digital promotions to experiential activations and direct audience engagement, we customize sponsorship opportunities to align with your brand’s marketing objectives.

 

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